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Tuesday, October 28, 2024 8:00 AM - 4:00 PM | Convention & Expo Registration | 8:00 AM - 8:20 AM | Joseph Lyman, PCSA CEO | | Association Update and industry Review | | Join PCSA's CEO to learn the advancements the association has made over the past year. | 8:20 AM - 8:40 AM | Charlotte Biggs, CKO, PCSA President and Chair of the Board of Directors | | Forward Focused | | Listen as Biggs updates members on the accomplishments of the PCSA Board of Directors and tells us where we were, where we are and where we are going in the future. | 8:40 AM - 9:10 AM | PCSA Board of Directors | | Ownership Linkage | | Participate to provide feedback to the Board of Directors to develop policy that will help the association succeed. | 9:10 AM - 10:00 AM | Speaker TBA | | Executive Forum | | Listen and learn from your peers as the business and operational issues are discussed to achieve best practices in the pet care services industry. | 10:00 AM - 1:30 PM | Expo Hall Open | 10:00 AM - 10:30 PM | Break in Expo Hall | 10:30 AM - 12:00 PM | Dr. Christine Merle, DVM | | Keeping Pets Healthy & Minimizing Stress | | Pets are the life-blood of your operation. Learn from Dr. Merle how to properly care for your biggest customers. | 12:00 PM - 2:00 PM | Lunch in Expo Hall* | | Sponsored by Hughes/Allmart Insurance | 12:30 PM - 1:30 PM | Laura Laaman | | How and Why to Increase Your Revenue and Profits—without Increasing Your Space! | | Award-winner speaker, best-selling business author, proven consultant and the secret weapon of some of the most profitable pet care facilities will discuss how pet care facilities can increase revenues and profits without having to expand your facility beyond its current size. Attendees will learn how to: - Thrive and Produce Amazing Profits in this Economy
- Increase sales by 25-50%
- Carve out Your Own Competitive and Profitable Niche
- SELL MORE and produce happier pets, pet owners and employees
Laura Laaman will preview her proven program that has produced amazing results for pet care facilities in all markets. Learn how Laura and her team can help you SELL MORE profitably! | 2:00 PM - 4:00 PM | Keynote Speaker, John R. Powers | | Odditude: If I'm Odd, Does that Make Us Even? | | Each of us is a once-in-a-universe happening. Yet, at the same time, we are 99% alike. By sharing that 1% uniqueness, we learn from one another and help change the world together. That 1% is where the fun occurs. Great leaders know this; they recognize and celebrate the unique talents of each member of the team while, at the same time, motivating everyone to work for the common goal. | 5:00 PM - 8:00 PM | PCSA Welcome Reception in Expo Hall | | Sponsored by Market Hardware | Wednesday, October 29, 2024 8:00 AM - 9:30 AM | Ken Wright | | Turbo-Charge Your Business | | Having a great strategy and the right strategic direction is important, but superb implementation of a sub-standard strategy will deliver better results than poor implementation of a superb strategy. | 9:30 AM - 10:00 AM | Break in Expo Hall | 10:00 AM - 11:30 AM | Larry Mersereau | | Stand Out! | | In this lively program you'll learn how to build and exploit your market position and brand identity. You'll learn how to articulate your own differentiation in a few words, and how to use it effectively in sales conversations and marketing communications. | 11:30 AM - 1:30 PM | Lunch in Expo Hall* | | Sponsored by Kuranda Dog Beds | 1:30 PM - 3:00 PM | Kelly Campbell | | Explosive Growth: How to Double, Even Triple, Your Revenues | | This presentation is for the business owner that is motivated to grow their revenues, and is looking for guidance on how to do so. No matter the size of your business, Kelly's philosophies on mind-set and systems will motivate you to look at your business in a new light. | 3:00 PM - 3:30 PM | Break in Expo Hall | 3:30 PM - 5:00 PM | Susan Briggs, CKO | | Survivor: Economic Downturn | | Five Financial Management Tips to Avoid Being a Cast-off: This seminar will focus on the positive and proactive financial management steps pet services owners can take for survival during an economic downturn. In addition, Briggs will outline key trends for owners to monitor in their business and with outsourced accounting services. Accounting lingo and financial reports will be explained in a manner that makes it easy for the business owner to understand. | 5:00 PM - 7:30 PM | PCSA Evening Cocktail Reception in Expo Hall | Thursday, October 30, 2024 8:00 AM - 9:30 AM | Jeff Tobe | | Coloring Outside the Lines: Creative Thinking for the Pet Services Professional | | This high-energy, participatory, humorous session has received outstanding reviews from diverse business professionals around the world. Certified Speaking Professional, Jeff Tobe, challenges you to step outside your comfort zone in positioning yourself more creatively than ever before. He provides the insight you require to give yourself the "competitive edge" for which we all strive. | 9:30 AM - 10:00 AM | Break in Expo Hall | 10:00 AM - 11:30 PM | Robin Bennett | | So You Want to Be a Dog Trainer? | | As more facilities become one-stop shops with boarding, daycare, grooming and training, this seminar will teach kennel owners how they or one of their staff can become dog trainers and add another revenue stream to their facility. Learning information about training will also help owners manage the dogs more safely and effectively. | 11:30 AM - 1:30 PM | Lunch in Expo Hall* | | Sponsored by Fieldturf Tarkett | 1:30 PM - 3:00 PM | Jaime Van Wye | | Retail Sales | | This session is designed for current or future kennel owners that want to learn how to set up and operate (or revamp) a successful retail program within a kennel. You'll learn how to develop a purchasing plan, how to find and purchase product, and how to keep your store operating smoothly while maximizing profits. Learn the easy way to profit from product sales! | 3:00 PM - 3:30 PM | Break in Expo Hall | 3:30 PM - 5:00 PM | Al Davis | | Exit Strategies | | Dr. Davis will discuss what an exit strategy is, why it is important to form exit strategies, and when it is best to develop an exit strategy. He will also discuss how planned exit strategies effect decision making. | 6:00 PM - 7:00 PM | Cocktail Reception | 7:00 PM - 9:30 PM | Howl-o-ween Bash, Awards and Karaoke | | Costume contest with cash prizes! | Friday, October 31, 2024 K9 Kingdom will be open for visits from 7:00 AM - 7:00 PM. Please stop by to see one of the largest indoor dog parks in the country! (Transportation on own.) *Lunch provided. Schedule subject to alteration.
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